COMM 100 overview of communications: Research for Persuasive Speeches
The engaging address offers the target audience with a introduction or intro to a theme or matter so that they can sway those viewing people to trust a particular means, and take a particular activity. The sources the following will assist the specialist in gathering the resources necessary to write the persuasive message:
Persuasive Activities
A. Problem-Solving : made use of in both beneficial and persuasion adjustments
The speaker’s objective is to communicate to the audience that there is a problem and to propose a plan of action or advocate a change in policy in the persuasion setting.
B. Monroe’s Motivated string : a five-step procedure to prompt (encourage) people to respond/act
- Care – bring crowd’s awareness of the topic/issue
- Need – state the issue, provide varieties, offer a commitment involving the audience plus the issue
- Happiness – show negative effects of issue in the audience, provide a solution
- Visualization – motivate target audience to take into account the near future — e.g., “and this could happen if we do not act.”; “this might be will happen whenever we would work.”
- Action – offer advantages for action, steps to use it, and call to act
