How to Improve Your Facebook Page Ranking on Google

But except for making users’ journey seamless, the load speed is among Google ranking factors. Nowadays, the search engine takes into account both desktop and mobile versions when calculating the speed. When influencers or experts mention or link back to your website in their articles or social media posts, it can significantly improve your search engine rankings. One of the best ways to attract natural backlinks is by creating compelling and shareable content. When you produce valuable, informative, or entertaining content, people are more likely to link to it from their own websites or share it on social media platforms. This can increase your website’s visibility and generate organic traffic.

Google includes page experience as a ranking factor, so knowing how to improve these metrics will help improve your website’s SEO rankings. High-quality backlinks remain one of the most important SEO factors for all websites. Possibly, the most direct way to check your keyword rankings is to search for them manually on Google.

Analyzing and Interpreting SEO Ranking Data

We want to make it easy for Google to understand what your blog is about and which aspects of your post are important. To achieve this, we’ll give every paragraph the right header size so Google can see how the post is structured. A study by Ahrefs found that 96% of all pages never get any organic traffic from Google, and one of the main reasons is the lack of backlinks. Rank Math checks whether you’ve included the focus keyword in your meta description, title, subheadings, etc. Creating high-quality content is essential for improving your website’s ranking on Google. High-quality content not only attracts and engages the audience but also signals to Google that your site is authoritative and relevant.

Top AI Tools for Writing Product and Meta Descriptions

If fact, some say you should never try to build any links manually yourself…ever! I did a podcast interview with Fraser Cain a while ago, where he discusses building a six figure website without ever “building” a single link. Marcus Sheridan also stressed the same point in my last podcast interview with him. A backlink is simply a “hyperlink” to another website or page.

In truth, it’s incredibly difficult to rank a single page by itself for a handful of keywords – especially if there’s any competition at all. But for newer sites, and sites without a lot of authority, over-optimization can be a real drag. We won’t cover each element in detail here, but earning as many clicks as possible by optimizing these elements will go a long way. Each of the resources below should help to improve your CTR, and ultimately, your traffic. Aside from content itself, Google employs a number of ranking signals to determine how authoritative and trustworthy a site is. Google has already tested your keyword across thousands or millions of searches, so they have a pretty good idea of what people are looking for.

Specifically, increasing time on site by 3 seconds correlates to ranking a single position higher in the search results. Pages with lots of backlinks rank above pages that don’t have as many backlinks. In fact, the #1 result in Google has an average of 3.8x more backlinks than positions #2-#10. Alternatively, check your existing ranking using Semrush’s Keyword Gap tool. The Keyword Gap tool compares your rankings with up to four competitors, helping you find valuable keywords. Their Position Tracking tool works alongside their other offerings, allowing you to BHS Links monitor your rankings while also analyzing new keyword opportunities and competitor strategies.

Many have business directories, event listings, or partnership opportunities that can help boost your local authority while strengthening community connections. The more active and engaged you are with your reviews, the more trust you build with both Google and potential customers. A strong review profile will boost your rankings and make your business the obvious choice over competitors. Once your Google Maps presence is primed for search engines, it will keep working for you.

• Now comes prominence, the most difficult and extremely important ranking factor to pin down.
• On-page SEO is the process of optimizing a specific webpage to help search engines understand its purpose and quality.
• With these tips, you can have confidence that your ranking system is both accurate and reliable.
• Our analysis of Google’s key ranking factors found that the average Google first page result contains 1,447 words.
• A study by Ahrefs found that 96% of all pages never get any organic traffic from Google, and one of the main reasons is the lack of backlinks.
• All in all, your business name must be exactly like your actual legal name without any additional keywords or phrases.

Google’s search algorithms are dynamic and constantly evolving. Content that ranks well today might not maintain its position tomorrow. Acquiring backlinks from other websites is one of the important ranking factors. Now that you have a list of keywords that your target customer searches for in Google, it’s time to write content.