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Dating has gone digital – customers are swiping right for online dating platforms that make them feel safe throughout the entire experience

Of course, everything can go wrong, especially when some lies are slipped in. According to a survey conducted by Match in the United States, 43% of respondents confessed to Video-Dating-Seite lying on first dates. Most of them lie about the number of previous relationships they had (17.6%), their finances (11.8%), where they live (9.9%) and their age (8.3%).

That means it’s up to the companies behind the platforms to maintain trust and protect customer privacy. Those who take this to heart will have users falling ‘head over heels’ for their brand.

Online dating existed long before mobile apps arrived on the scene, but it was Tinder’s 2012 launch that led to explosive growth in the market. There are now over 1,500 different dating apps and websites from which to choose, and more arriving on the scene seemingly every day. Continue Reading